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October 11, 2007

Insurance Marketing Podcast Examines the Use of Mass Media to Reach Niche Markets

OLDWICK, N.J.----The latest edition of The Insurance Marketing and Advertising Podcast offers an interview with Donna Wares, Director of Agent Marketing for Hagerty Insurance, on how Hagerty uses a combination of witty television and print advertising to reach the collector car and boat

From Insurance Marketing Podcast Examines the Use of Mass Media to Reach Niche Markets

Posted by Stephen at October 11, 2007 10:20 AM